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We don't just build you a website; we hand you the keys!

Updated: May 17


If you’ve ever worked with an agency to build a website for your brand, you might have been a little frustrated at how often you needed to ask (and pay) them to update something simple on your site after it’s been built.


You might need to update your address or add in a new service—something that might take only five minutes—but you’re locked out of your own website!


Traditionally, agencies keep the keys to the kingdom, making clients dependent on them for every little update. But at Pop That, we believe there's a better way.


Giving you back the power


A well-designed website is essential in today’s digital world as a chance to make a stellar first impression and connect with potential customers. 


Our team understands that importance, but we also believe in empowerment. We're not about building a website you can't touch; we're about crafting a user-friendly platform that allows you to manage your online presence.


It's important the website is kept fresh—whether by us, you, or someone completely different. 


Grow, baby, grow


As your business grows, so should your website. It not only needs to reflect your current business goals but it also needs to keep up when it comes to scalability and searchability—especially since Google tends to change their search and website content requirements more frequently than the weather.


Your target market will also expand and evolve as you grow, so what was a great website a few years ago might not be so relevant now. That’s why we want you to be able to easily update your content, showcase your latest projects, and keep your website fresh, all without needing to go through a gatekeeper every time you want to add or change something. 


Real-life examples


To give you a taste of what we’re talking about, we’ve lined up some real-life case studies from people just like you who have successfully taken control of their digital spaces with a little help from our team. 



Building a (scalable) temple - The Being Way


After successfully collaborating with Pop That on her solo projects, The Being Way founder Bree Nicholls approached us with an exciting proposition—build a fresh website for her new business.


Bree envisioned a digital space that could grow alongside her business, seamlessly adapting to her evolving needs. That meant flexibility and the ability to scale the site were must-haves. 

Understanding her vision, we crafted a website on a platform built for growth, allowing Bree the freedom to add blog posts, podcasts, and video content as her business grows.  


We equipped Bree with the skills and know-how to manage, update, and evolve her new platform, ensuring it stays in perfect harmony with the ever-expanding world of The Being Way. Now, Bree can publish fresh content, showcase her expertise, and connect with her audience with absolute confidence.



Show and tell - Hunter Civil


When we built a brand new website for project management and construction pros, Hunter Civil, their team was buzzing with excitement to get their hands dirty (well, figuratively speaking) on their new online platform. They wanted the flexibility and control to tackle any website updates themselves.


Understanding this need for independence, we didn't just hand them a website—we equipped them for success. We whipped up a series of helpful video tutorials packed with easy-to-follow steps. 


Now, the Hunter Civil team can confidently make updates to their website whenever inspiration strikes, no sweat. No more waiting on external resources or wrestling with technical jargon. They're in the driver's seat, ready to leverage their website's full potential.



Future-focused - Leighs Construction


Leighs Construction had built a strong reputation with projects like Mt Eden Correctional Facility and Smales Farm B: Hive. Now, they needed their online presence to reflect that success. 


We saw this as an opportunity to create a website that functioned as a digital flagship and a primary point of contact for potential clients. Our team crafted a clean, elegant design that served as a showcase for Leighs' fantastic work. But beauty isn't everything—functionality matters too.  


Our team built the platform with performance and user-friendliness at the forefront. Now Leighs Construction can seamlessly update, maintain, and track their website's success—all on their own terms.


Where we come in


Pop That has made it our mission to build websites that drive business results. We understand how important it is that a site remains active, and, as you can tell by now, we support our partners to upskill and do it themselves when necessary.


When we build you a website, we think strategically. We consider your goals and who you’re trying to target, but we also think about how you might want to use and manage your website in the future. From there, we can build a solid foundation for your business growth. 


Think of us as your ‘go-to-market’ partners, here to help you grow and scale your business. We don’t build your website and move on to the next thing, begrudgingly making changes as you request them—we’re with you for the long run. After all, your success is our success!


We also know how important it is to know where your money is going. That’s why we use the latest tech tools to keep things transparent. With our live activity dashboard, you can see exactly how your budget is being spent and even shuffle things around to suit your needs. 


If you’ve got a website that could do with a refresh, or you want to build a snazzy new one from scratch, let’s chat! We love to talk all things website with anyone who’ll listen, so get in touch with us today.

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